François Boucher: The Architect of Rococo François Boucher (1703–1770) stands as a pivotal figure in the history of French art, inextricably linked to the rise and flourishing of the Rococo style. More than simply a painter, he was an orchestrator of visual pleasure, a master of marketing his work, and a key architect in shaping the aesthetic sensibilities of the French court under Louis XV. Born into modest circumstances – his father was a printer – Boucher’s early life offered little indication of the artistic heights he would eventually achieve. Initially supporting himself through printm…