A Journey Through Color and Culture
Born Peter Max Finkelstein in Berlin, Germany, the artist's early life was marked by significant movement. Following the shadows of Nazi Germany, his family sought refuge in Shanghai, China, in 1938. This period of immersion in Chinese culture, including the sights and traditions of Buddhist temples, left a lasting impression on his perspective. The family later moved to Haifa, Israel, in 1948, where Max began formal art training under Professor Hünik, a Viennese Expressionist. After a brief time in Paris, where he studied Fauvism at the Louvre, the family settled in Brooklyn, New York, in 1953. He later refined his skills at the Art Students League of New York and the School of Visual Arts, studying anatomy and composition under Frank J. Reilly.
Artistic Evolution and Iconic Imagery
In 1962, Max co-founded The Daly & Max Studio in Manhattan, producing advertising art and illustrations that utilized antique photographic images. His work became synonymous with the 1960s, characterized by a style featuring vibrant colors, psychedelic imagery, and cosmic themes inspired by astronomy. He achieved mainstream popularity through the 1968 7-Up advertising campaign. His diverse portfolio includes:
Max's subjects often included celestial imagery, floral motifs, and portraits of prominent figures, such as various U.S. presidents and Taylor Swift. He served as the official artist for major events, including the Grammy Awards and the Super Bowl. Throughout his career, he remained a prolific creator, exploring various media and even designing livery for aircraft.